'The Pitch' is a segment on ABC TV's 'The Gruen Transfer' where two ad companies compete to 'sell the unsellable'. Past example of selling the unsellable include invading New Zealand, compulsory euthanasia for the elderly, cosmetic surgery for children and introducing a parent licence.
This week, the two companies have to sell the idea of 'banning all religion'.
THIS IS A SATIRICAL SEGMENT. ABC TV and the ad companies involved do not think that invading New Zealand, banning all religion etc are actually good ideas.
Let's make religion history.