Importers and profiteers of the offensively implausible and opportunistic wrist band scam known as "Power Balance" have, "acknowledged it [Power Balance Australia] had breached the code and said the relevant claims [of increased athletic performance] had been removed from its website", under pressure from The Australian Competition and Consumer Commission. Whilst this is only one brand of rip off it is indeed the most vocal - hence offensive.
ACCC chairman Graeme Samuel said in a statement: "Power Balance has admitted that there is no credible scientific basis for the claims and therefore no reasonable grounds for making representations about the benefits of the product.
"Its conduct may have contravened the misleading and deceptive conduction section of the Trade Practices Act 1974," Mr Samuel said.
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